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A 360 Degree Approach to Social and Behavior Change Communication

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A 360 Degree Approach to Social and Behavior Change Communication

A 360 Degree Approach to Social and Behavior Change Communication

2016 — FHI 360 uses a socio-ecological lens to view the complex interplay between individual, interpersonal, community and societal factors that affect behaviors. We select interactive, participatory strategies to ensure a holistic view of people’s desires, needs, and barriers and facilitators to change. This brochure describes our integrated approach.


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